Edtech company eKYSS Co., Ltd. announced that its Korean language learning service, GANADARA, officially sponsored the global K-POP talent show “EXPRIVE CAST: K-POP Challenge,” held at C-SQUARE in Seoul on March 23.
The event served as a global competition stage where international participants performed songs and performances inspired by K-POP. Contestants from various countries, including the United States, Germany, Israel, Algeria, and Russia, took part, highlighting K-POP’s worldwide influence. In particular, the participants’ live performances demonstrated that K-POP has grown beyond music into a broader cultural phenomenon.
Edtech company eKYSS Co., Ltd. announced that its Korean language learning service, GANADARA, officially sponsored the global K-POP talent show “EXPRIVE CAST: K-POP Challenge,” held at C-SQUARE in Seoul on March 23.
The event served as a global competition stage where international participants performed songs and performances inspired by K-POP. Contestants from various countries, including the United States, Germany, Israel, Algeria, and Russia, took part, highlighting K-POP’s worldwide influence. In particular, the participants’ live performances demonstrated that K-POP has grown beyond music into a broader cultural phenomenon.
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